Radford Fairlawn Daily Bread (RFDB) got a nice boost Monday to help out with its mission of feeding
folks in Radford through a $2,000 donation from Food City.
The donation is a result of last year’s Race against Hunger effort, a fundraising drive at all Food City
stores. Customers donate at the register, and the money donated is tallied up and given to a local
organization. Radford Fairlawn Daily Bread is the organization chosen for the Radford store.
“This is so wonderful, it really helps out so much,” said daily bread director Dora Butler.
“We keep all the money raised in the local community; it’s a good program,” said Food City Store
Manager Brooks Dawson. “And we have corporate sponsors who match or add to the donations from
This year’s Race against Hunger effort kicked off Wednesday, Nov. 3, and will continue through Nov. 30.
Food City customers are invited to make a $1, $3, or $5 contribution or round up their or4der total to the
next dollar amount as they check out, and 100% of the proceeds raised benefit local hunger relief
organizations. Customers who contribute using their ValuCard will be electronically entered to win their
choice of a season race package at Bristol Motor Speedway or a $2,500 contribution made to the charity
of their choice.
“Hunger is a serious problem throughout our region and our Race against Hunger program provides vital
support to numerous hunger relief organizations throughout our market area,” said Steven C. Smith, Food
City’s president and chief executive officer. “Thanks to the support of our loyal customers and associates,
last year’s program raised over $602,400, and we hope to raise even more this year to benefit our friends
and neighbors in need.”
“Millions of Americans need food assistance each year,” said Kevin Stafford, Food City vice president of
marketing. “Food City’s Race against Hunger program is one way we can help those in need right here in
our own community.”