Radford University Athletics’ annual 48-hour giving campaign, RAD48, returns on Tuesday, Feb. 6 at Noon and runs until Thursday, Feb. 8 at Noon, giving every Highlander supporter a chance to make an impact.
RAD48 is a department wide fundraising competition that will support all 16 of Radford University’s Division I programs. In addition, donors will have the opportunity to support the Cheer & Dance program, the strength & conditioning nutrition station, our athletic training fund, as well as the three unrestricted funds for Radford Athletics, The Highlander Club General Fund, the Student Athlete Scholarship Fund, and the Women’s Sports Leadership Fund.
Considering the ever-changing NCAA landscape, coupled with budget reductions handed down over the last couple years, for those 48 hours we will look to our alumni, donors, friends, and colleagues to assist us in any way possible in our annual giving initiative to help rebuild the foundation of Radford Athletics.
All gifts made during RAD48 are considered a donation to Radford University Athletics. Please contact your financial advisor regarding the tax deductibility of your gift. Your gift will be acknowledged with an e-mail receipt for your tax records.
Anyone can support Radford Athletics by making a gift. Alumni, parents, friends, students (both undergraduate and graduate), faculty and staff are encouraged to participate.
One hundred percent of all gifts are directed to the fund you choose. All funds are held by the Radford University Foundation, a 501(c)(3) nonprofit organization that is operated exclusively for raising, investing and administering private gift funds for the benefit of Radford University.
Smaller gifts quickly add up to make a big impact. Plus, every gift improves Radford Athletics’ donor participation rate, which in turn raises Radford’s profile in national rankings and increases the value of a Radford degree.
The Highlander Club Fund is critical because it touches all student-athletes and allows for greater flexibility in supporting the areas that need it the most across the athletics department:
Nutrition/Wellness – helps our students access healthy food choices and promotes the complete well-being of our athletes.
Academic Support Services – helps our students stay on track and maximize their education.
Travel – travel support enhances the student travel experience from transportation to accommodations.
Gear – helps our athletes represent the Highlander spirit near and far, while enabling them to perform at the highest levels.
Technologies – help our athletes evaluate and improve their performance.
Facilities enhancements – helps us keep our facilities updated and competitive. Did you know that facilities can also be a powerful recruiting tool?
For more information visit TheHighlanderClub.com. Follow Radford Athletics on Facebook, Twitter and Instagram to stay up to date on RAD48 and all things Highlander Athletics.
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