Marty Gordon
Ferrum College’s athletic colors are black and gold, the same as Radford High School. So, when Radford alum Cleive Adams was promoted from football coach to athletic director, it seemed only natural the school’s new coach would also be familiar to the black and gold.
This week, Adams introduced Kevin Sherman to replace him. Sherman comes to Ferrum from the University at Buffalo, where he spent the last two years as wide receivers coach. He helped the Bulls to a 7-6 record, including an appearance and win in the 2022 Camellia Bowl.
Sherman is the ninth head football coach in Ferrum history since the program began in 1955. He succeeds Adams, who served the past four years as head coach before assuming his role as Director of Athletics in December 2023.
Sherman played football four seasons under legendary Coach Hank Norton from 1987-90 and has over 30 years of coaching experience, coaching in four BCS bowl games and 11 bowl games total. He most recently was the assistant head coach and coached the wide receivers at Murray State University. Sherman was wide receivers coach at Pittsburgh from 2015-18, and wide receivers coach at Purdue from 2013-14.
The Radford graduated from Ferrum in 1992, after serving as the team captain of the football team and being elected as the team MVP as a senior in 1990. He was inducted into Ferrum’s Hall of Fame in 2012.
Sherman also spent seven years at Virginia Tech as wide receivers coach from 2006-12. During his time there, the Hokies went a combined 60-22 with seven bowl appearances, including four BCS bowl bids (2007 Orange, 2008 Orange, 2010 Orange, 2011 Sugar).
Prior to Virginia Tech, Sherman spent five seasons at Wake Forest University (wide receivers), four at Ohio (wide receivers), four at Virginia Military Institute (recruiting coordinator), one season at Methodist University (wide receivers) and one at his alma mater Ferrum College (student assistant).
Adams had taken over the coaching reins in 2020 and previously served as an assistant at the school in two different stints. He also played football at Ferrum.
Sherman will assume his new role officially on Feb. 1.
